3SDM 0.01 Wheel Shoot

Just before Christmas last year, I journeyed north to a small village west of Belfast called Magherafelt. My brief was to shoot a couple of cars which were running a new wheel by UK wheel company 3SDM. The 0.01 is 3SDM’s flagship model and it’s not too difficult to see why. As far as the shoot was concerned, the day turned out to be a nightmare. Gusts of wind and heavy rain interrupted shooting all day (along with taking my Nikon SB800 being blown clean off the top of a light stand). Moving the cars to a backup location provided a stroke of luck however. With the winter sun setting over the Ulster countryside, we were gifted with a half hour of magical light.

For the processing, I used a simple system of compositing the lit cars onto naturally exposed and developed backgrounds. Any of you who get past the opening line on any of my posts here will know I’ve been trying to work on my processing skills lately and hopefully you’ll enjoy the fruits of my labour.

More images after the jump …




3SDM 0.01 Wheel ShootPaddy